Deluxe Corp
Research Deluxe Corp (DLX) on Bullrun: valuation model: 13.5% undervalued, market cap USD 1.10B, P/E 11.0, dividend yield 5.1%. Explore financials, valuation history, model signals, and stock context.
Key Metrics
- TickerDLX
- ExchangeNYSE
- CountryUnited States
- SectorIndustrials
- IndustryConglomerates
- CurrencyUSD
- Valuation signal13.5% undervalued
- Market capUSD 1.10B
- P/E11.0
- Dividend yield5.1%
- Financial periodQ2 2026
- RevenueUSD 499.30M
- Net incomeUSD 19.10M
- Free cash flowUSD 58.60M
- Gross margin52.0%
Valuation Snapshot
Bullrun's latest valuation model marks Deluxe Corp as 13.5% undervalued; latest market cap is USD 1.10B; P/E is 11.0; dividend yield is 5.1%.
Peer valuation comparison
Latest P/E is 10.96x versus a Industrials sector median of 20.76x (47.2% below).
Latest dividend yield is 5.09% versus a Industrials sector median of 2.39% (113.0% above).
Five-year financial history
| Year | Revenue | Net income | Free cash flow | Gross margin | Diluted EPS | Cash | Total debt | Equity |
|---|---|---|---|---|---|---|---|---|
| FY2025 | USD 2.13B | USD 82.10M | USD 175.30M | 53.0% | 1.8 | USD 36.90M | USD 1.43B | USD 680.70M |
| FY2024 | USD 2.12B | USD 52.80M | USD 100.00M | 53.1% | 1.18 | USD 34.40M | USD 1.50B | USD 620.90M |
| FY2023 | USD 2.19B | USD 26.10M | USD 97.70M | 53.0% | 0.59 | USD 72.00M | USD 1.59B | USD 604.60M |
| FY2022 | USD 2.24B | USD 65.40M | n/a | 53.9% | 1.5 | USD 40.44M | USD 1.64B | USD 604.20M |
Valuation history
| Year | Snapshot date | Market cap | P/E | Dividend yield | Annual dividend/share |
|---|---|---|---|---|---|
| 2026 | 2026-08-25 | USD 1.10B | 11.0 | 5.0% | 1.2 |
| 2025 | 2025-12-31 | USD 1.01B | 12.4 | 5.4% | 1.2 |
| 2024 | 2024-12-31 | USD 1.00B | 19.1 | 5.3% | 1.2 |
| 2023 | 2023-12-29 | USD 937.20M | 31.1 | 5.6% | 1.2 |
| 2022 | 2022-12-30 | USD 732.45M | 12.2 | 7.1% | 1.2 |
| 2021 | 2021-12-31 | USD 1.37B | 22.1 | 3.7% | 1.2 |
Dividend history
Latest trailing dividend snapshot: annual dividend/share 1.2 USD, yield 5.1%.
| Year | Dividends/share |
|---|---|
| FY2025 | 1.2 USD |
| FY2024 | 1.2 USD |
| FY2023 | 1.2 USD |
| FY2022 | 1.2 USD |
About Deluxe Corp
Deluxe Corporation provides technology-enabled solutions to small and medium-sized businesses, and financial institutions in the United States and Canada. The company operates through four segments: Merchant Services, B2B Payments, Data Solutions, and Print. It offers credit and debit card authorization and payment systems; processing services to small and medium-sized retail and service businesses, as well as nonprofit and government organizations;
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Frequently asked questions
Is Deluxe Corp overvalued or undervalued?
Bullrun's valuation model currently marks Deluxe Corp as 13.5% undervalued.
What is Deluxe Corp's market cap?
Deluxe Corp's market capitalization is USD 1.10B.
What is Deluxe Corp's P/E ratio?
Deluxe Corp's price-to-earnings (P/E) ratio is 11.0.
Does Deluxe Corp pay a dividend?
Deluxe Corp has a dividend yield of 5.1%.
What does Deluxe Corp do?
Deluxe Corporation provides technology-enabled solutions to small and medium-sized businesses, and financial institutions in the United States and Canada. The company operates through four segments: Merchant Services, B2B Payments, Data Solutions, and Print.