MediaAlpha Inc - Class A
Research MediaAlpha Inc - Class A (MAX) on Bullrun: valuation model: 42.1% undervalued, market cap USD 680.87M, P/E 8.0. Explore financials, valuation history, model signals, and stock context.
Key Metrics
- TickerMAX
- ExchangeNYSE
- CountryUnited States
- SectorCommunication Services
- IndustryInternet Content & Information
- CurrencyUSD
- Valuation signal42.1% undervalued
- Market capUSD 680.87M
- P/E8.0
- Financial periodQ2 2026
- RevenueUSD 316.88M
- Net incomeUSD 39.44M
- Free cash flowUSD 41.81M
- Gross margin14.3%
Valuation Snapshot
Bullrun's latest valuation model marks MediaAlpha Inc - Class A as 42.1% undervalued; latest market cap is USD 680.87M; P/E is 8.0.
Peer valuation comparison
Latest P/E is 8x versus a Communication Services sector median of 16.43x (51.3% below).
Latest P/E is 8x versus a United States median of 24.87x (67.8% below).
Five-year financial history
| Year | Revenue | Net income | Free cash flow | Gross margin | Diluted EPS | Cash | Total debt | Equity |
|---|---|---|---|---|---|---|---|---|
| FY2025 | USD 1.11B | USD 25.62M | USD 65.26M | 15.0% | 0.39 | USD 46.88M | USD 153.41M | USD 4.16M |
| FY2024 | USD 864.70M | USD 16.63M | USD 45.62M | 16.6% | 0.31 | USD 43.27M | USD 162.45M | USD 2.38M |
| FY2023 | USD 388.15M | -USD 40.42M | USD 20.16M | 17.2% | -0.89 | USD 17.27M | USD 174.30M | -USD 10.29M |
| FY2022 | USD 459.07M | -USD 57.67M | USD 28.18M | 15.3% | -1.37 | USD 14.54M | USD 183.07M | -USD 15.99M |
Valuation history
| Year | Snapshot date | Market cap | P/E | Dividend yield | Annual dividend/share |
|---|---|---|---|---|---|
| 2026 | 2026-08-25 | USD 680.87M | 8.0 | n/a | n/a |
| 2025 | 2025-12-31 | USD 727.89M | 32.4 | n/a | n/a |
| 2024 | 2024-12-31 | USD 626.10M | 37.6 | n/a | n/a |
| 2023 | 2023-12-29 | USD 527.25M | n/a | n/a | n/a |
| 2022 | 2022-12-30 | USD 428.94M | n/a | n/a | n/a |
| 2021 | 2021-12-31 | USD 633.04M | n/a | n/a | n/a |
About MediaAlpha Inc - Class A
MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California.
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Frequently asked questions
Is MediaAlpha Inc - Class A overvalued or undervalued?
Bullrun's valuation model currently marks MediaAlpha Inc - Class A as 42.1% undervalued.
What is MediaAlpha Inc - Class A's market cap?
MediaAlpha Inc - Class A's market capitalization is USD 680.87M.
What is MediaAlpha Inc - Class A's P/E ratio?
MediaAlpha Inc - Class A's price-to-earnings (P/E) ratio is 8.0.
What does MediaAlpha Inc - Class A do?
MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California.